See ya later, 2023! As we say goodbye to our 10th year innovating and developing new products for road, gravel, mountain, and bikepacking, we look back at the products themselves and some of the places they were ridden over the course of the year. 2023 saw dozens of new products come to life, from the rich tones of our new Olive anodized color, to chainrings optimized for SRAM Transmission, to your new best bikepacking friend, the Morse Cargo Cage. From our first components onboard for a Yellow Jersey (and Pink AND Red!), to victory at Unbound, life in the UCI MTB World Cup, sending it at Red Bull Rampage, and victory on the Tour Divide. We got around at the highest levels of the sport, but we're not here to chase trophies. We design and engineer products for the long haul, for the day-in-day-out, and for everyone out there just looking to take their riding to the next level, and enjoy the view along the way.
Below, we've gathered together a list of everything that we've released this year, just in case you missed anything. Stay on the lookout for new products coming your way soon (real soon!) in 2024. Happy New Year, and be good to one another.